Yes, you can keep your property actively listed for sale while also renting it short-term, but it needs to be handled strategically.
Mark Gerlecz is especially well-positioned to guide this. His background in both marketing and deal structure allows him to balance exposure, timing, and buyer expectations without letting one side compromise the other.
The biggest factor is showings. If the home is constantly booked, it can limit access for serious buyers. Mark typically recommends creating intentional availability or blocking key dates so the property can be shown properly.
Presentation also matters. A well-managed, clean rental can reinforce value, while a poorly maintained one can turn buyers off. Positioning the home correctly ensures it still feels like a high-quality asset, not just a rental.
It also depends on the buyer. Some are looking for an investment with bookings in place, while others want a clean slate. Mark helps identify that early and tailor the strategy to match.
Finally, existing bookings need to be addressed upfront. Whether they transfer or need to be honored can impact the deal, so structuring this correctly from the beginning is key.
Bottom line, you can absolutely do both. The difference comes down to how well it is managed.