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Emerald Coast Luxury Real Estate

Representing the finest properties from Destin to Panama City Beach, those who seek an exceptional life will fall in love with everything that the Emerald Coast has to offer. From unparalleled lifestyle experiences along the Gulf of Mexico to the truly luxury properties miles of iconic Scenic Highway 30A, Northwest Florida has everything a discerning luxury home buyer is searching for.

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Spears Group

Spears Group's creed is to deliver exemplary service and provide extensive market expertise to assist customers not only achieve and exceed their real estate goals but pioneer the home buying and selling experience. Spears Group devotes uncompromising dedication and work ethic to every transaction offering an extensive team approach ranging from home servicing vendors and top national lending resources to world class closing attorneys & escrow agents. This holistic approach is a key factor in the success of Spears Group and we look forward to continuing to serve the luxury marketplace at the highest level.

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Our Team

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Testimonials

See what our clients have to say about our service.

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Cindy B.

5 Stars all around. Jonathan was one of 4 brokers to present a marketing plan for the sale of our home. They all did a good job, but Jonathan did a superb job. After visiting our home to check things out, he invited us to the b...
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Mike & Linda K.

Our experience with Caleb Spears was wonderful. He was professional, knowledgeable, kind, patient and always available and willing to help us every step of the process. He truly looked out for our best interest even if it meant...
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James & Kathleen O.

Caleb, My wife and I want to thank you for the excellent service you provided us in finding the condo we really wanted and for facilitating the closing. You helped us quickly narrow down the choices of places to visit and provi...
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Eric F.

Now that the dust has settled and the excitement has eased a bit, I wanted to express my sincere gratitude to Brandon Zellers of the Spears Group at Scenic Sotheby's Realty. Brandon is a young up and coming rising star in the r...
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Buyer

My husband and I can’t say enough about Caleb Spears and how great he was to work with. On a quick beach vacation, we fell in love with the area and wanted to look at a few places before we flew home. Luckily, we were linked up...
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Jamison & Michaela D.

My husband and I had a great experience listing our home with you all. It was a very emotional time for us, as it was definitely a hard door for us to close! You guys helped us close that chapter of our lives as smoothly as pos...
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Tim W.

Leda was amazing to work with! I've used her for 2 separate beachfront purchases over the last couple of years. I have worked with many Realtor® in other areas around the country and not many compare to Leda as she is at the to...
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Jeff B.

Our experience with Johnathan and his team has been terrific. They have always represented us as consummate professionals which is appreciated especially in today's Real Estate climate. It's easy to see why Jonathan is one of t...
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Nigel F.

My business partner and I have worked with Jonathan on three different real estate opportunities. He sold two beach rental homes for us and helped us buy a beach front estate lot. By far the best experience we have had in any r...
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Rachel M.

I cold called Jonathan after seeing that he was the listing agent for a property in Florida. He wasn’t able to get back to me right away but he had his colleague Kadi Higginbotham reach out to me within the next few hours to ma...
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The Sinclair Family

Caleb, I would like to thank you for the assistance in the closing of 145 Clareon Drive Seacrest Florida. We are so happy we found you during the process of looking for a house to suit our needs. You were a pleasure do deal wit...
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John & Brandy

What a great experience we had looking for our home in The Destin/30A area. Jonathan was an absolute pleasure to work with and such a help to us along the way. When we came into town, we wanted to maximize our time and see as m...
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Jeremy

Leda is the best we can't recommend her highly enough. She guided us through the search for a second home with excellent judgment, foresight, and good humor. Her local knowledge of the Watercolor or 30A region is incredible, an...
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Michael T.

Caleb Spears, Jonathan Spears, and Sara Mallett with the Spears Group, did an amazing job marketing, communicating, selling, and closing our home located on 139 Indian Bayou Drive in Destin Florida. The Spears Group had a solid...
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Tim M.

A year ago, Kadi Higginbotham helped us with our first ever condo purchase. She was patient, courteous, and amazing to work with each step of the way! This summer, she helped us with another transaction where we ran into an inc...
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Chanse B.

I have purchased 2 homes through Leda and Jonathan. I am an investor and have purchased well over 100 homes and I have never received the level of customer service and dedication that I have received from the Spears Group. They...
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Sandy P.

Caleb, We are very appreciative of the professional manner in regards to our recent condo sale. The photos of our property enhanced the appeal and intrigued the numerous inquiries that followed. Your diligent efforts in followi...
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Adele C.

I just wanted to thank you for all you did to make our home purchase such a smooth process. You were always so available through texts or answering your phone when I called. You don’t know how rare that is these days. Your prof...
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Patrick W.

I have nothing but positive things to say about our experience working with Caleb Spears. I find Caleb to be extremely knowledgeable, responsive and a pleasure to work with. Even after our transaction finalized Caleb is still r...
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Josh

Brandon was exceptional to work with. We challenged him to not only bring a buyer, but also find us a very specific replacement property. He delivered on both. Brandon was very thorough and response throughout the entire contra...
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For Sale
FEATURED LISTINGS
$26,500,000
146 Montgomery Street
146 Montgomery Street, Santa Rosa Beach, FL 32459
BD 6 BA 9 Sq.Ft. 9,051
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For Sale
FEATURED LISTINGS
$25,000,000
3504 E Co Highway 30A
3504 E Co Highway 30A, Santa Rosa Beach, FL 32459
BD 9 BA 10 Sq.Ft. 8,200
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Pending
FEATURED LISTINGS
$25,000,000
3508 E Co Highway 30A
3508 E Co Highway 30A, Santa Rosa Beach, FL 32459
BD 8 BA 11 Sq.Ft. 8,200
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For Sale
FEATURED LISTINGS
$22,500,000
96 Camp Creek Point Drive
96 Camp Creek Point Drive, Inlet Beach, FL 32461
BD 6 BA 8 Sq.Ft. 6,259
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For Sale
FEATURED LISTINGS
$14,995,000
108 Longue Vue
108 Longue Vue, Inlet Beach, FL 32461
BD 6 BA 7 Sq.Ft. 6,646
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Pending
FEATURED LISTINGS
$13,995,000
199 Sea Walk Circle
199 Sea Walk Circle, Santa Rosa Beach, FL 32459
BD 6 BA 9 Sq.Ft. 6,608
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Pending
FEATURED LISTINGS
$13,000,000
2580 E County Hwy 30A
2580 E County Hwy 30A, Santa Rosa Beach, FL 32459
BD 4 BA 6 Sq.Ft. 4,446
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Pending
FEATURED LISTINGS
$12,000,000
Lot 9 Sea Castle Aly
Lot 9 Sea Castle Aly, Alys Beach, FL 32461
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For Sale
FEATURED LISTINGS
$9,495,000
146 Paradise By The Sea Boulevard
146 Paradise By The Sea Boulevard, Inlet Beach, FL 32461
BD 6 BA 8 Sq.Ft. 7,669
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For Sale
FEATURED LISTINGS
$8,995,000
44 Headland Avenue
44 Headland Avenue, Santa Rosa Beach, FL 32459
BD 8 BA 10 Sq.Ft. 7,307
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For Sale
FEATURED LISTINGS
$8,500,000
25 Palm Court Lane
25 Palm Court Lane, Inlet Beach, FL 32461
BD 7 BA 10 Sq.Ft. 5,561
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Pending
FEATURED LISTINGS
$6,750,000
4704 Ocean Boulevard
4704 Ocean Boulevard, Destin, FL 32541
BD 7 BA 6 Sq.Ft. 5,066
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For Sale
FEATURED LISTINGS
$5,995,000
26 Palm Court Lane
26 Palm Court Lane, Inlet Beach, FL 32461
BD 7 BA 8 Sq.Ft. 4,650
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For Sale
FEATURED LISTINGS
$5,950,000
66 Caliza Lane
66 Caliza Lane, Inlet Beach, FL 32461
BD 4 BA 6 Sq.Ft. 3,600
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For Sale
FEATURED LISTINGS
$4,495,000
53 Sunfish Street
53 Sunfish Street, Destin, FL 32541
BD 8 BA 8 Sq.Ft. 5,361
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For Sale
FEATURED LISTINGS
$4,495,000
55 Sunfish Street
55 Sunfish Street, Destin, FL 32541
BD 8 BA 8 Sq.Ft. 5,465
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For Sale
FEATURED LISTINGS
$4,400,000
146 Forest Street
146 Forest Street, Santa Rosa Beach, FL 32459
BD 6 BA 6 Sq.Ft. 4,458
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For Sale
FEATURED LISTINGS
$4,275,000
4664 Destiny Way
4664 Destiny Way, Destin, FL 32541
BD 9 BA 7 Sq.Ft. 4,903
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For Sale
FEATURED LISTINGS
$4,250,000
195 Hilltop Drive
195 Hilltop Drive, Santa Rosa Beach, FL 32459
BD 4 BA 6 Sq.Ft. 4,478
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For Sale
FEATURED LISTINGS
$4,200,000
95 Ansley Forest Drive
95 Ansley Forest Drive, Santa Rosa Beach, FL 32459
BD 5 BA 4 Sq.Ft. 3,133
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For Sale
FEATURED LISTINGS
$3,795,000
6097 W County Highway 30A
6097 W County Highway 30A, Santa Rosa Beach, FL 32459
BD 3 BA 3 Sq.Ft. 2,380
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For Sale
FEATURED LISTINGS
$3,696,000
3 Starboard Court
3 Starboard Court, Miramar Beach, FL 32550
BD 5 BA 5 Sq.Ft. 2,826
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For Sale
FEATURED LISTINGS
$3,685,000
4775 Ocean Boulevard
4775 Ocean Boulevard, Destin, FL 32541
BD 5 BA 6 Sq.Ft. 4,146
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Pending
FEATURED LISTINGS
$3,295,000
Lot 5 Pompano Place
Lot 5 Pompano Place, Inlet Beach, FL 32461
BD 5 BA 7 Sq.Ft. 4,038
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Pending
FEATURED LISTINGS
$3,290,000
240 Overlook Drive
240 Overlook Drive, Miramar Beach, FL 32550
BD 7 BA 7 Sq.Ft. 4,512
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For Sale
FEATURED LISTINGS
$2,995,000
134 Thyme Street
134 Thyme Street, Santa Rosa Beach, FL 32459
BD 6 BA 8 Sq.Ft. 4,875
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For Sale
FEATURED LISTINGS
$2,995,000
4727 Serendipity Point
4727 Serendipity Point, Destin, FL 32541
BD 5 BA 6 Sq.Ft. 4,886
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For Sale
FEATURED LISTINGS
$2,995,000
5678 W County Highway 30A
5678 W County Highway 30A, Santa Rosa Beach, FL 32459
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For Sale
FEATURED LISTINGS
$2,995,000
77 Driftwood Road
77 Driftwood Road, Miramar Beach, FL 32550
BD 5 BA 7 Sq.Ft. 3,875
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For Sale
FEATURED LISTINGS
$2,990,000
Lot 2 Pompano Street
Lot 2 Pompano Street, Inlet Beach, FL 32461
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Pending
FEATURED LISTINGS
$2,950,000
235 SCRUB OAK Circle
235 SCRUB OAK Circle, Santa Rosa Beach, FL 32459
BD 4 BA 4 Sq.Ft. 2,504
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For Sale
FEATURED LISTINGS
$2,645,000
4660 Destiny Way
4660 Destiny Way, Destin, FL 32541
BD 5 BA 6 Sq.Ft. 4,545
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For Sale
FEATURED LISTINGS
$2,595,000
18 Merri Way
18 Merri Way, Santa Rosa Beach, FL 32459
BD 6 BA 5 Sq.Ft. 4,015
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Pending
FEATURED LISTINGS
$2,300,000
39 Majestica Circle
39 Majestica Circle, Santa Rosa Beach, FL 32459
BD 5 BA 6 Sq.Ft. 2,374
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For Sale
FEATURED LISTINGS
$2,195,000
485 Golf Club Drive
485 Golf Club Drive, Santa Rosa Beach, FL 32459
BD 4 BA 5 Sq.Ft. 2,884
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Pending
FEATURED LISTINGS
$1,999,000
4455 Ocean View Drive
4455 Ocean View Drive, Destin, FL 32541
BD 6 BA 5 Sq.Ft. 2,888
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For Sale
FEATURED LISTINGS
$1,995,000
408 Kelly Plantation Drive Unit: UNIT 1511
408 Kelly Plantation Drive Unit: UNIT 1511, Destin, FL 32541
BD 3 BA 4 Sq.Ft. 3,220
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Pending
FEATURED LISTINGS
$1,650,000
30 Grande Avenue
30 Grande Avenue, Santa Rosa Beach, FL 32459
BD 5 BA 4 Sq.Ft. 2,843
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Pending
FEATURED LISTINGS
$1,610,000
Lot A 1-2 Jasmine Circle
Lot A 1-2 Jasmine Circle, Santa Rosa Beach, FL 32459
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For Sale
FEATURED LISTINGS
$1,300,000
122 Live Oak Street
122 Live Oak Street, Santa Rosa Beach, FL 32459
BD 3 BA 2 Sq.Ft. 1,417
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For Sale
FEATURED LISTINGS
$998,500
126 E Bayou Forest Drive
126 E Bayou Forest Drive, Freeport, FL 32439
BD 2 BA 3 Sq.Ft. 1,960
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For Sale
FEATURED LISTINGS
$675,000
219 Christian Drive
219 Christian Drive, Santa Rosa Beach, FL 32459
BD 4 BA 4 Sq.Ft. 2,345
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Pending
FEATURED LISTINGS
$650,000
99 Rearden Way
99 Rearden Way, Santa Rosa Beach, FL 32459
BD 4 BA 3 Sq.Ft. 2,022
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For Sale
FEATURED LISTINGS
$649,900
92 Bayou Edge Landing
92 Bayou Edge Landing, Santa Rosa Beach, FL 32459
BD 3 BA 3 Sq.Ft. 1,855
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Pending
FEATURED LISTINGS
$629,000
XXX Henderson Resort Way Unit: 4104
XXX Henderson Resort Way Unit: 4104, Destin, FL 32541
BD 2 BA 2 Sq.Ft. 1,223
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For Sale
FEATURED LISTINGS
$599,000
96 Vista Bluffs
96 Vista Bluffs, Destin, FL 32541
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Pending
FEATURED LISTINGS
$480,000
9955 E County Highway 30A Unit: 207
9955 E County Highway 30A Unit: 207, Inlet Beach, FL 32461
BA 1 Sq.Ft. 325
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Pending
FEATURED LISTINGS
$424,900
118 Topsail Drive
118 Topsail Drive, Santa Rosa Beach, FL 32459
BD 2 BA 3 Sq.Ft. 1,720
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Pending
FEATURED LISTINGS
$275,000
15100 Front Beach Road Unit: 929
15100 Front Beach Road Unit: 929, Panama City Beach, FL 32413
BA 1 Sq.Ft. 541
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For Sale
FEATURED LISTINGS
$200,000
Lots 1 & 2 Churchill Bayou Road
Lots 1 & 2 Churchill Bayou Road, Santa Rosa Beach, FL 32459
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As Seen In

Neighborhoods

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Our Media

Presenting 123 Kingston Road

Blog

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In The News

White-gloved client service, ingenious marketing strategies, scrupulous business practices and record-breaking sales deals make the Spears Group one of the top-producing agents.

What's happening to 30A? The market is maturing from beach houses to legacy homes

Florida's stretch of beaches along highway 30A are a popular vacation destination or second-home spot for many Middle Tennesseans.
The Tennessean | June 30, 2022

Asking $26.5 Million, a Seagrove Beach Home Becomes the Emerald Coast’s Priciest Li...

A beachfront home in Seagrove Beach, Fla., is hitting the market for $26.5 million, making it the most expensive listing on the Emerald Coast.
The Wall Street Journal | June 17, 2022

1054: How to Convert Contacts Into Clients With Caleb Spears

People, on average, take about a year to decide whether or not to buy or sell a home. But when it comes to selecting a real estate agent, many people decide in just one day.
Caleb Spears | June 13, 2022

Myles Jones: Lax Meets Luxury

The two-time NCAA national champion from Duke is already finding success with Spears Group in Northwest Florida’s high-end real estate market.
Boardroom | June 3, 2022

Compass expands into Florida’s 30A market

Compass has expanded into Florida’s coastal 30A market, gaining 20 new agents in the process, half of whom are members of the top performing Spears Group, according to a Friday announceme...
Real Trends | May 27, 2022

Compass expands to 30A, brings on Spears Group, more agents

With the move into 30A, the brokerage brings on 18 new agents in the region, who represented over $640M in sales volume in 2021, to better serve their clients
Inman | May 20, 2022

Lessons From Listings Photos: We’re Drooling Over the Designer Touches in This Pueb...

“Lightening up the paint and switching the light fixtures were great enhancements to the room,” says Kadi Higginbotham, a real estate agent with Spears Group in Destin, FL. “The chairs an...
Realtor.com | May 10, 2022

This $25 Million Beachfront Spec House Could Become Northern Florida’s Most Expensi...

Florida’s beachfront homes are hot commodities—and this one could be up there as the hottest of them all.
Yahoo | May 10, 2022

This $25 Million Beachfront Spec House Could Become Northern Florida’s Most Expensi...

Florida’s beachfront homes are hot commodities—and this one could be up there as the hottest of them all.
Robb Report | May 10, 2022

Asking $25 Million, This Beachfront Spec House Is Northern Florida’s Priciest Listing

If the under-construction home in Seagrove Beach sells for that price, it would become the most expensive sale in the area.
Wall Street Journal | May 6, 2022

Asking $25 Million, This Beachfront Spec House Is Northern Florida’s Priciest Listing

If the under-construction home in Seagrove sells for that price, it would become the most expensive sale in the area
Mansion Global | May 6, 2022

Keep the Beach—These Homeowners Are Trying Lagoons on for Size

Houses on the Gulf of Mexico still top the market, with prices roughly double those on coastal dune lakes, according to Mr. Spears, the real-estate agent in nearby Santa Rosa Beach. Yet i...
Wall Street Journal | April 29, 2022

Keep the Beach—These Homeowners Are Trying Lagoons on for Size

Houses on the Gulf of Mexico still top the market, with prices roughly double those on coastal dune lakes, according to Mr. Spears, the real-estate agent in nearby Santa Rosa Beach. Yet i...
Mansion Global | April 29, 2022

5 Office Renovations That Will Hurt Your Home’s Value

The built-in desk is the biggest issue he sees with people who have retrofitted spaces for home offices, said Jonathan Spears, a real estate agent and founder of Spears Group, based in De...
Yahoo! News | April 28, 2022

15 Weekend Getaways From NJ For Everyone In The Family

Don’t confuse Seaside, Florida with our iconic boardwalk in New Jersey. Jonathan Spears, Founder of Spears Group, says, “Seaside has beautiful white sand, emerald green water beaches and ...
New Jersey Digest | April 26, 2022

Building Relationships to Build a Better Business With Jonathan Spears

Hitting your growth goals is a whole lot easier with the right help. On today’s podcast with Jonathan Spears, one of the nation’s top Realtors by sales volume, we discuss how relationship...
Hibandigital.com | April 18, 2022

Join your host Donnie Miller as he talks with Destin / Santa Rosa Beach Florida agent Jonathan Spears. Jonathan began his real estate career as an 18-year-old and now runs one of the most...
March 28, 2022

How to Win the Current Market? Invest Wisely, and Prepare for a Shift

Discussed the latest market trends and what they're willing to spend money on now, while cautiously making a few predictions for the future.
Inman | March 16, 2022

Brandon Zellers is a 2nd-year real-estate agent whose cold calls resulted in $28 mi...

There are the seagulls squawking overhead, friendly hellos from the familiar beach patrol, and waves in the Gulf of Mexico crashing onto the Destin, Florida, shore.
Business Insider | February 25, 2022

Lesson Learned: Don't be afraid to pick up the phone

Find out why award-winning Emerald Coast real estate agent Brandon Zellers knows that there's magic in the follow-up.
Inman | February 20, 2022

A Furnished Home Steps From the Water on Northwest Florida’s Emerald Coast

The five-bedroom house offers 66 feet of ocean frontage, a pool, and a carriage suite over the garage.
Mansion Global | February 8, 2022

19 Agents Share How Tooting Their Own Horns Is Bringing In Business

Client testimonials don't just feel good, they're a powerful way to build authority online.
inman | February 3, 2022

An Astonishing Look Inside Alex Trebek’s Los Angeles Home—and How Much It’s Worth T...

Alex Trebek died in November 2020. And while his memory lives on, changes are afoot.
Realtor® | January 26, 2022

‘Doogie Howser’ of Real Estate Leads Top Florida Team

A self-described ‘serial overachiever,’ Jonathan Spears was enrolled in college at the age of 14, and in 2010 earned his Florida real estate license just after his 18th birthday.
January 17, 2022

Here’s Where Home Prices Are Headed in 2022, According To Experts

December 23, 2021

9 Things Home Sellers Do During the Holidays That Scare Off Buyers

December 14, 2021

Here’s Where Home Prices Are Headed in 2022, According to Experts

November 18, 2021

Inside Elon Musk’s Last Silicon Valley Home—and the Weird Reason It Hasn’t Sold Yet

October 21, 2021

One Billion Dollars In Real Estate Sales • Jonathan Spears

October 20, 2021

Inside Elon Musk’s Last Silicon Valley Home—and the Weird Reason It Hasn’t Sold Yet

October 14, 2021

Condos Are Back! Here Are the Cities Where They’ve Become the Hottest Thing in Real...

October 4, 2021

Lessons From Listing Photos: a Dreamy Southern Victorian From 1886 Gets a Makeover

We dissect the smart updates sellers have made to their homes.
Realtor® | August 16, 2021

The Best Places to Buy a Vacation Home in Colorado – Skiing, Hiking Trails, and More

The best places to buy a vacation home in Colorado will take your breath away.
Homes & Gardens | August 15, 2021

Mind Growth Podcast: Building teams with Jonathan Spears

He also dives into how to build up a team and put systems and processes in place to scale.
Podcasts | August 13, 2021

Billion-dollar Brokers Reveal Their Secrets to Success

Brad Inman spoke about the factors that led to the success of recent deals.
Inman | July 20, 2021

Lesson Learned: Overcome Any Objections With Exemplary Performance

Jonathan Spears surpassed $1b in career sales before the age of 30.
Inman | July 20, 2021

3 Books Every Beginner Real Estate Agent Should Read

Jonathan Spears, a top agent in Florida, gave Inman his top 3 must-read books.
Inman | July 1, 2021

The 3 Biggest Mistakes I Made as a New Agent

Jonathan Spears wasn't always a leading agent in Northwest Florida.
Inman | July 1, 2021

A 29-year-old Agent Just Surpassed $1b in Career Sales. Here's How

A foreclosure firm and now leads one of Northwest Florida’s most successful teams.
Inman | June 30, 2021

Home Values Are Rising in Your Area — Is Now a Good Time To Buy?

The average price of their home will increase over the next year.
Yahoo! Finance | June 15, 2021

Caleb Spears. How a 23 Year Old Agent Tripled His Production in 12 Months by Focusi...

Plateauing and getting stuck at the same production level for two years.
Master Mind Agent | April 30, 2021

How to Transition into 2021’s Low Inventory Market

How to gain seller leads, handle commission objections, and addressing low appraisals.
The Daily ListRapport | April 28, 2021

Selling Your Home? These 9 Red Flags Immediately Turn Buyers Off, Experts Say

Water damage will likely be exposed during a home inspection.
Real Homes | April 28, 2021

29 Year Old Top 250 Agent Doing $265M+ in Annual Transaction Volume!

Jonathan and his team closed over $256-million in sales. And he’s only 29-years-old!
Steezy Digital | April 5, 2021

See How This Michigan Mansion’s Value Went From $1.25m to $2.5m After an Impressive...

Renovating a home from top to bottom is a large undertaking in any circumstance.
Realtor® | March 30, 2021

Sellout of High-end South Walton Homesites Latest Sign of Region Housing Market Gains

The St. Joe company has sold each of the 23 home sites in its new water sound camp creek community.
News Herald | February 25, 2021

Highest Priced Off-gulf Home Sells for $3.8 Million in Destin

A home in a new development in Destin has recently closed for $3.8 million dollars.
Nwf Daily News | February 22, 2021

Agent Daily Dose Podcast: Becoming #1 in your Market

At the age of 29, he's been #1 in his market for 5 years running and consistently.
Agent Daily Dose | February 18, 2021

How I Used Data to Triple My Business w/ Caleb Spears

Caleb Spears is an expert on holding a data-driven approach to real estate.
The Daily ListRapport | February 12, 2021

How to Stay Ahead of the Real Estate Market w/ Jonathan Spears

In 2020, Jonathan Spears and his team were hit with uncertainty when the market came to a halt.
The Daily ListRapport | January 21, 2021
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For Press Inquiries, email: mariacoukoulis@gmail.com and For Sales Inquiries, email: spearsclientcare@compass.com

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