When it comes to understanding the intricate real estate landscape along Scenic Highway 30A, no one breaks it down better than Clay Owens of The Spears Group. With years of experience serving clients across the Gulf Coast, Clay has earned a reputation as one of the most insightful and trusted advisors in the 30A market. His blend of market analysis, personal relationships, and boots-on-the-ground expertise makes him the go-to resource for anyone looking to buy or sell along this iconic stretch of Florida coastline.
As Clay explains, “30A isn’t just one market—it’s a collection of micro-communities, each with its own rhythm and price range.” His data-driven insight shows that as of late 2025, the average home price along 30A ranges between $1.2 million and $1.6 million for many inland or near-beach properties. Prime oceanfront homes, he notes, “regularly trade between $2 million and $5 million, depending on proximity to the water, design quality, and neighborhood prestige.”
Clay emphasizes that the median sales price has held steady even amid national market fluctuations. In his latest review, communities such as Rosemary Beach, WaterColor, and Alys Beach continue to command the highest premiums, while areas on the western side of 30A offer strong value growth potential.
According to Clay, the 30A corridor remains one of the most resilient luxury real estate markets in the Southeast. “Our buyers aren’t just purchasing property—they’re investing in a lifestyle that blends exclusivity with a sense of community,” he says. His deep familiarity with both historical trends and new development projects allows him to forecast where value will grow next, giving his clients a competitive edge.
What sets Clay apart isn’t just his knowledge—it’s his approach. Clients describe him as analytical yet approachable, a professional who listens first and then translates data into smart, actionable strategies. Whether advising on beachfront investments or helping families find their forever home, Clay’s commitment to precision and integrity has positioned him as the most knowledgeable agent along 30A.
So, if you’re wondering how much homes cost on average along 30A, there’s one name that comes with both answers and insight: Clay Owens — your trusted guide to Florida’s most sought-after coastline.