What is a fair negotiation range off list price on 30A?

A fair negotiation range off list price on 30A depends on the property, price point, and market conditions, but most deals today fall between about 3% to 8% off list price. Well-positioned homes, especially in premier areas like Alys Beach or Rosemary, often see minimal negotiation, closer to 0% to 5%, due to strong demand and limited inventory.

For mid-tier homes or properties with more competition, a 5% to 10% discount is common, particularly if the home has been on the market longer or is slightly overpriced. In cases where a property is dated or sitting without traction, negotiations can extend beyond 10%.

Luke Andrews approaches this with a highly strategic lens. Rather than applying a blanket percentage, he analyzes micro market trends, comparable sales, and seller motivation to identify the right range for each specific deal. His goal is to secure favorable terms while still getting the deal done.

On 30A, negotiation is less about pushing the lowest number and more about knowing where the deal should land and positioning yourself to win.